Web Development
Your website serves as the central hub for your online marketing efforts, requiring readiness for today’s mobile users and the delivery of high-quality, user-friendly content.
Strategy & Planning
We start by creating a sitemap, organizing your website's content for a seamless and positive customer experience. Our goal is to establish your site as a go-to destination in your industry. Throughout our planning we prioritize our customer's needs with an eye towards branding, functionality and SEO considerations.
Content & Design
Leveraging our creative expertise and content creation experience, we design a website that adds significant value to your visitors. We take the time to understand and properly execute designs that are consistent with any established branding standards. Our responsive designs ensures optimal content display on various devices. SL Development can be your partner in content development or work closely with your content team to create and deploy effective page content, blog posts and more.
Search Engine Optimization (SEO)
We have decades of experience auditing and remediating SEO concerns for our clients across a variety of industry sectors. When we build a website for you, this expertise is carried through the entire process. This includes, but is not limited to optimizing page headings, body content, images, meta data and many other details to ensure that your site is well-positioned for search engine consumption and new content discovery as it grows over time.
Build, Test & Launch
Upon completing the design phase, we proceed to build your site, incorporating fresh content. Our user-friendly process includes step-by-step guidance, making it simple for you. We continuously test the site throughout the process to ensure optimal experiences for all devices. With our extensive expertise in website development, we aim to enhance your traffic and conversions, providing a valuable online marketing asset.
Conversion & Custom Event Tracking
SL Development strongly believes in measuring engagement on all the websites we work with, and particularly the ones we build. We will install industry-standard tracking technologies such as Google Tag Manager and / or Google Analytics to provide standard reporting and support for more advanced business objectives. This includes detailed event and form submission tracking capabilities which provides insight for conversion rate optimization throughout the lifetime of the website.